The title tag is an important part of on-site search engine optimization. What you write in the title tag is what people will see at the top of your website page. In your html code, the title tag will look like this <title></title>. Between those tags is where you will place your title.
Your title tag should be no more than 65 characters in length and should utilize your keywords. Always remember to research your keywords using a tool like Google Adwords keyword tool.
More information on meta tags and search engine optimization can be found in SEO like a PRO – A Beginner’s Guide to Search Engine Optimization, which can be purchased on Amazon Kindle for $2.99.